The hospitality industry is continuously evolving, fueled by customer expectations for personalized services and seamless experiences. The CRM leader, Salesforce is helping businesses in this sector transform their operations. In other words, businesses can streamline their operations, deliver superior customer experiences, and stay at the competitive edge by leveraging the Agentforce 360 capabilities.
In general, this domain focuses on offering excellent experiences for guests, making them feel welcomed with easy check-in procedures, effective communications, and tailored services. However, managing customer bookings, special requests, and inquiries on diverse platforms can be intriguing. It is here where you can capitalize on Agentforce 360 to make customer services efficient and faster.
In this blog, we shall explore the out-of-the-box capabilities of Agentforce 360 and understand how this AI-powered platform redefines the hospitality industry.
Why Agentforce 360?
In today’s technology landscape, Artificial Intelligence (AI) has become the catchphrase. Salesforce has implanted AI into their products and designed a new platform, Agentforce 360, thus empowering businesses to build autonomous AI agents that can execute tasks independently.
Agentforce 360 is transforming how businesses operate across different services such as marketing, commerce, and sales. The agents generate responses that are well-aligned with your vision and brand, using info from Salesforce CRM, Data 360, and more. After they are integrated into the system, the agents can operate 24/7 across various platforms. Once they encounter complicated issues which go beyond their abilities, they escalate the issues to human agents to make sure that they are addressed accurately and efficiently.
Tailored to meet the specific requirements of boutique hotels and global hotel chains, Agentforce 360 empowers you to stay at the competitive edge with its AI-driven solutions that can fit in seamlessly into your Salesforce ecosystem. From customer service automation to personalized marketing to smarter sales operations, Agentforce 360 can redefine the entire hospitality operations, boosting efficiency and enhancing guest loyalty.
Transforming Hospitality through Agentforce 360
Agentforce 360 is a strong, AI-powered solution devised to augment guest support and enhance service satisfaction. It ensures rapid response times, enhanced issue resolution, and a smooth guest experience through streamlining and automating communications.
Here is how it rebuilds the entire processes:
1. Facilitates Hassle-free Room Bookings
It can be difficult and time-consuming to book a room manually.
How Agentforce 360 Supports?
- It gathers user info and verifies room availability.
- It asks queries such as check-in date, room preference, and stay duration.
- It validates the bookings with total payment, booking ID, and room number.
- It assures a speedy, interactional, and smooth experience.
- It provides other services including room upgrades and special requests.
2. Timely Assistance for Special Requests, Room Upgrades, and Transportation
It can be time-consuming and complicated for guests to place special service appeals, handle room upgrades, and transport.
How Agentforce 360 Assists?
- Effective Room Upgrades: It checks the booking info and carries out room upgrades with revised pricing.
- Processes Special Requests: It provides extra services such as minibar, Wi-Fi, anniversary setups, spa, etc.
- Proactive Transportation Support: It offers airport pickup choices and identifies flight delays for a stress-free experience.
- Quick Processing: It assures speedy processing and effortless adjustments to augment the guest’s stay.
3. Enables Smooth Complaint Resolution
The guests may face challenges during their sojourn; and reporting these complaints may be tiresome.
How Agentforce 360 Comes to the Rescue?
- Swift Complaint Documentation: It helps in collecting booking info and complaint details efficiently.
- Effortless Resolution Process: It makes sure that complaints are logged and redirected for immediate action.
- Effective Follow-up: It aids in validating complaint registration and examines if any additional support is required.
- Ensures Guest Satisfaction: It helps in improving guest satisfaction by offering a responsive and trouble-free complaint redressal experience.
4. Assures Lost and Found Support
Very often, the guests misplace their personal stuff during the stay, making the retrieval process troublesome.
How Agentforce 360 Helps?
- Facilitates Easy Reporting: It helps in collecting item info and booking ID to document lost and found stuff effectively.
- Ensures Organized Tracking: It assures that lost items are logged and the guests are informed when these are retrieved.
- Promotes Hassle-free Operations: It offers immediate validation and ensures that the guests are followed up.
- Enhances Guest Experience: It assures that guest confidence is maintained with a well-organized and dependable lost and found support.
5. Facilitates Smooth Booking Cancellation
Sometimes the guests may opt to cancel their bookings but faced with hidden charges and unclear policies.
How Agentforce 360 Assists?
- Instant Processing: It fetches the booking ID and repeals the booking instantly.
- Transparent Fees: It communicates clearly with the guests about cancelation fee.
- No Confusion: It guarantees a smooth cancelation experience.
Case Study – How Global Tech Provider Amadeus Gets Future-ready with Agentforce 360?
Some of the major hospitality chains are looking to integrate Agentforce 360 into their system and making it future proof. Amadeus, a renowned global tech provider for travel, tourism, and hospitality chains, is the best example for this transformation. For this project, Amadeus is looking forward to leveraging the capabilities of Agentforce 360 and Salesforce Service Cloud.
Amadeus plans to develop a next-gen service center for hotels by extending its partnership with Salesforce, which resolves key challenges in the hospitality sector, especially in the customer support and reservation aspect.
With development in progress, this service center can provide a seamless booking experience for those using iHotelier® and Amadeus Central Reservations System (ACRS™) solutions. Further, this facility aims to streamline room bookings and other products including dining reservations and pool cabanas, by minimizing call times by about 40% and enabling personalized interactions.
Moreover, Amadeus is also planning to utilize the potential of AI tools including Agentforce 360 to improve agent productivity and introduce pioneering approaches to case management, omnichannel communications, and task automation that could boost operational efficiencies. Global chains and boutique hotels can now leverage enterprise-level technology customized to their operational needs.
As Brian Landsman, EVP, Global Business Development and Partnerships, Salesforce, observes, “Building on the success of Amadeus Delphi® on Salesforce, Amadeus has now selected the Salesforce Platform and Agentforce 360 to scale its new Service Center offering. This ongoing collaboration with Amadeus empowers customer service representatives with the industry-leading power of Salesforce Service Cloud and Amadeus’ ACRS and iHotelier solutions. We see great potential in continuing to bring innovations to our mutual customers.”
Conclusion
As the hospitality industry struggles with upsurging guest expectations and operational challenges, Agentforce 360 comes forward as a transformative force, empowering hospitality teams to function with greater consistency, efficiency, and agility. The result? Decreased operational gaps, smarter response times, and seamless guest experience.
At Milestone, we offer state-of-the-art hospitality solutions by leveraging the capabilities of Salesforce Agentforce 360 to streamline workflows, handle guest communications, and more, that makes each visitor feel understood and welcomed.
If you are looking for cutting edge hospitality solutions, feel free to contact us.
